Books George S Day

Strategy from the Outside in: Profiting from Customer Value
di George S. Day, Christine Moorman - McGraw-Hill - July 2010

Disponibilità immediata

Marketing Research
di David A. Aaker, V. Kumar, George S. Day - John Wiley & Sons - December 2009

Normalmente disponibile in 4/5 giorni lavorativi

Essentials of Marketing Research [With CDROM]
di V. Kumar, David A. Aaker, George S. Day - John Wiley & Sons - June 2009

Normalmente disponibile in 6/7 giorni lavorativi

Peripheral Vision: Detecting the Weak Signals That Will Make or Break Your Company
di George S. Day, Paul J. H. Schoemaker - Harvard Business School Press - May 2006

Normalmente disponibile in 4/5 giorni lavorativi

Market Driven Strategy: Processes for Creating Value
di George S. Day - Free Press - November 1999

Normalmente disponibile in 6/7 giorni lavorativi

Wharton on Dynamic Competitive Strategy
di George S. Day, Day, Reibstein - John Wiley & Sons - May 1997

Normalmente disponibile in 6/7 giorni lavorativi