The Handbook of Communication and Corporate Social Responsibility

16While there is a huge amount of literature on corporate social responsibility (CSR), there is relatively little advice to be found regarding how CSR should be communicated. This book represents the definitive research collection for CSR communication, taking stock of the existing recommendations and demonstrating how the communication disciplines can make contributions to central research gaps in the CSR literature.Contributions from leading scholars in public relations, organizational communication, reputation management, marketing and management show how theories of discourse, internal communication, cognitive psychology, reputation and rhetoric enrich our understanding of CSR communication and how this influences the way organizations should be managed.04Notes on ContributorsAcknowledgmentsPart I: IntroductionPart II: Field OverviewsPart III: Corporate Social Responsibility Communication in ActionConcepts and ActionsTools and ProcessesPart IV: Commentaries and Conclusions13"An impressive, accessible volume that includes writing by a significant group of international scholars and practitioners, this handbook will prove instructive to CSR practitioners and students alike." (Ethical Corporation Magazine, 1 July 2011)