For Immediate Release: Shape Minds, Build Brands, and Deliver Results with Game-Changing Public Relations

For Immediate Release: Shape Minds, Build Brands, and Deliver Results with Game-Changing Public Relations

di Ronn Torossian

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Contenuto

It is essential that businesses know how to communicate quickly, often preemptively, and effectively to survive. "For Immediate Release" reveals how public relations can do just that--while also defining brands, helping companies and individuals court the press or avoid it, growing business without alienating loyal customers, resolving crises quickly, and improving first-page results on the most powerful search engine in the world (Google). 296 pp. 20,000 print.

Dettagli del prodotto

  • Titolo: For Immediate Release: Shape Minds, Build Brands, and Deliver Results with Game-Changing Public Relations
  • Autore: Ronn Torossian
  • Con: Karen Kelly
  • Editore: Benbella Books
  • Data di Pubblicazione: Ottobre 2011
  • ISBN: 9781936661169
  • Reparto: Public Relations



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